Please use this identifier to cite or link to this item: https://dr.ddn.upes.ac.in//xmlui/handle/123456789/4068
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dc.contributor.authorMeet, Rakesh Kumar-
dc.date.accessioned2023-02-21T07:51:58Z-
dc.date.available2023-02-21T07:51:58Z-
dc.date.issued2022-08-
dc.identifier.citationUnder the guidance of Dr. Devkant Kala, Assistant Professor (Selection Grade), UPESen_US
dc.identifier.urihttp://hdl.handle.net/123456789/4068-
dc.descriptionThesis submitted in partial fulfillment of the requirements for the award of the Degree of Doctor of Philosophy (Marketing Management)en_US
dc.language.isoenen_US
dc.publisherCollege of Management and Economic Studies, UPES, Dehradunen_US
dc.subjectThesisen_US
dc.subjectBusiness Administrationen_US
dc.subjectMarketing Managementen_US
dc.subjectMassive Open Online Coursesen_US
dc.subjectHigher Educational Institutionsen_US
dc.titleExploring factors affecting the adoption of MOOC in generation Z using extended UTAUT2 modelen_US
dc.typeThesisen_US
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